For a commercial roofing contractor, it can be easy to be swept off your feet when the opportunity to snag a big roofing project comes along—but there are some things you should know before going after a large roof.
Keep Things in Perspective
To begin with, don’t lose your head over the prospect of a big job. Make sure you can handle the scope of the work. If you feel that you can, apportion your resources appropriately. In your quest for a big fish, don’t forget or neglect the “little guys” (your residential customers) who give you small but steady work. You may need them again later.
Weigh the Risks
When you take on a large roofing job, the monetary payback is proportionately large, yes—but a big job also means greater opportunity for error with bigger consequences as a result. If you are relatively inexperienced, take every detail of a big project into consideration before you agree to take the project on.
The Boy Scout motto is a great maxim for roofers, too. Be prepared and organized every day. Keep tabs on weather forecasts and plan accordingly; check and double-check your equipment and materials lists to make sure nothing is forgotten before you head out to the job site; and make sure you have enough materials for the job.
Prioritize Your Repeat Customers
Don’t let big dollar signs dictate your priorities. Repeat customers aren’t easy to come by in the roofing business, so when you have them, make sure you put them at the top of your list and cultivate those relationships. Bigger contracts and their big paychecks will come and go, but ongoing/residual business is priceless.
Put Service Above Dollars & Cents
Whatever other goals you may have, always keep your eye on giving customers good value. Focus on providing top quality at the best possible price and satisfied clients and a good reputation will follow – along with valuable referrals.
Do Everything It Takes to Develop—and Deserve—a Good Name
If you want a good reputation, be a good contractor. That may sound simple, but it requires always being on top of things. Word-of-mouth advertising is the best there is, and when customers have a good experience they’ll spread the word about it. In everything you do, be trustworthy, be dependable and be honest. Go the extra mile for your customers and start creating a long line of clients who have had a good experience working with you.
Tap into a Nationwide Network of Resources
Whether you’re a veteran roofing contractor or new to commercial roofing, joining forces with a nationwide network of professionals can enhance your business in countless ways.
The advantages of belonging to the group are many and varied and include:
- Off-site and on-site assistance from veteran roofing contractors
- Commercial roofing marketing strategies
- Help with bidding and job completion
- Enhanced credibility our nationwide reputation for excellence
- Access to the group’s popular roofing lead generation program after qualification
- Helpful support from strategic partners and suppliers
- Professional commercial roofing training
- Discounted pricing on energy-efficient, long-lasting roofing products
- Job referral opportunities through network connections
- And much more!
To learn more about Choice Roof Contractor Group, membership benefits and how to become an endorsed member, call (800) 670-5583 or visit our Contact Page. We look forward to helping you grow your commercial roofing business and achieve your professional goals!