There are many sources for commercial roofing leads: roofing lead forums, roofing lead generation companies, contractor referral networks, and others. But many roofing contractors find they don’t get much traction with these services. In some cases, roofing leads are shared among many people. That dilutes their exclusivity and makes them less valuable as job bid prospects, especially when high costs are involved.
If you’ve had problems with this before, there is an alternative. Choice Roof Contractor Group developed a free lead generation program for members, among other things. And with our nationwide contractors’ record with nationally known brands and franchises, there have also been referral opportunities for work with these brands in members’ regions.
Roofing Lead Generation Service
Below are a few ways the lead generation program has offered value:
- Roofing leads generated through the program were distributed to members in their areas.
- Our network received requests for roof repairs, coatings, full replacement, and more.
- We’ve taken careful measures to help ensure the quality of these roofing leads.
- Members could also get commercial jobs from other places besides our online-based lead generation program, including strategic partners, other contractors in our network, ongoing relationships with satisfied multi-location clients and franchises, and more.
In fact, since we launched this free lead generation program and focused our efforts on it in April, there have been significant gains. We’ve generated over 100 free leads in that time frame, and these have included roofs which are over 70,000 square feet.
These roofing leads became another way Choice Roof Contractor Group supported members in developing commercial roofing opportunities.
Commercial Roofing Leads from Nationwide Commercial Roofing Network
How were these leads effective? Our model was carefully structured so that we could attract the attention of building owners who needed roofing services and then connect these opportunities with roofing contractors, all at no cost to either party.
This was another sign of our dedication to contractors’ success. Even though the roofing leads were offered to our members at no cost, we invested heavily on the back end to get things rolling. Keeping this lead service going also required a substantial investment.
Here’s where the focus was, though: since our success depended on our network members’ own success, we took a number of steps to maximize business opportunities. This was one way we committed ourselves to helping our members build up their own roofing businesses.
Contractor Support Services
Choice Roof Contractor Group also offers members:
- Nationwide professional connections and collaboration
- Shared knowledge and practical experience from other commercial roofing contractors
- Helpful sales materials and resources
- Marketing guidance and shared strategies
- Partner and supplier introductions
- Ongoing support from the contractor network
- Added credibility and positioning from participating in a national contractor network
- Membership badge and network affiliation
- Occasional commercial roofing leads and referral opportunities
We offer value for both newer and experienced contractors. In one case, there’s a contractor who’s been in residential roofing for 50+ years and started work on his first 400,000+ square foot commercial roof with our help.
If you’re interested in learning more, give us a call today at (800) 670-5583. And while you’re at it, check out what contractors are saying about the group.
