You might be the best commercial roofing contractor who ever picked up a caulking gun—but without a proper marketing strategy, you’ll be like the proverbial old maid who sits by her phone waiting. If you’re wondering how to get commercial roofing leads, there are various tried-and-true ways to attract new customers and successfully build…
Read more

Roof coatings are one of the fastest-growing segments of the commercial roofing marketplace. They offer a variety of great benefits: roof life extension, waterproofing, and energy cost savings. But how does a contractor sell the value of this roofing service to customers? We put together some advice proven to be effective. Roof Coating Sales…
Read more

Are you thinking about expanding into commercial roofing? Or maybe you already have a foothold in the commercial roofing industry and want more business. Being part of an interconnected organization of capable, qualified commercial roofers can be highly beneficial. It’s a great foundation for increasing knowledge, networking with valuable connections, and opening new doors…
Read more

There are many factors behind a successful roofing project bid. Gaining the customer’s confidence, offering a good solution, and having a good record are just a few. But one of the biggest drivers of success is in the presentation. This applies especially to your commercial roofing proposal. It should be clear, detailed, precise, and…
Read more

There are many outlets for getting commercial roofing leads. But when it comes down to it, sometimes commercial roofing leads aren’t that good of quality. Lead generation companies may pass out a lead to many roofing contractors. Or a roofing lead may not be pre-qualified – in that instance, a prospect isn’t confirmed to…
Read more

Whether you’re an experienced or newer commercial roofing contractor, marketing is a must. But why is this so? Well, business growth hinges on more than just referrals. If someone wants to take their business to a new level, it requires getting out in front of more people. Marketing enables this. It helps to make…
Read more

Today’s blog post covers a staple in the commercial roofing industry: commercial roofing marketing. Marketing – it’s one of those buzzwords that commercial roofing companies come across often. Of course it’s a key foundation for any commercial roofing company, regardless of how established they are. But when are the best times to engage in…
Read more

Today’s story highlights the opportunities for marketers in the commercial roofing industry. Through our nationwide network and their own expertise, they can help roofing contractors get more jobs and then financially benefit from their success directly. Not only does this create a recurring stream of income, but it also creates a trusting relationship since…
Read more

There are many sources for commercial roofing leads: roofing lead forums, roofing lead generation companies, contractor referral networks, and others. But many roofing contractors find they don’t get much traction with these services. In some cases, roofing leads are shared among many people. That dilutes their exclusivity and makes them less valuable as job…
Read more

Gone are the days when professionals rely solely on cold calling or print advertising to grow successful businesses; especially in highly competitive markets such as construction and roofing. Highly profitable companies today utilize niche-networking opportunities to attract a steady flow of fresh prospective customers. Companies subject to the ebb and flow of seasonal work…
Read more