Over the last five years, the Choice Roof Contractor Group has continued to be a leader in helping commercial roofing contractors grow their operations. This past year has been no different. Throughout 2018, we continued to put the effort in to heighten brand recognition, increase contractor relationships, and promote superior training options which kept us on the upward trend of growth.
Highlights from 2018
428 Leads for Members
One of the main reasons we’re now well known is because the many online marketing initiatives. Our endorsed members this year were able to benefit from our strategic marketing programs by receiving a record number of roofing leads! Our focus will not waiver for 2019 as we will continue to focus efforts on the most effective marketing strategies!
430,000 Square Feet
No, that’s not the amount of roofing our contractors installed this year, it’s the largest roof lead of the year! That’s right, 4,300 squares for just one lead! The ongoing effort by Top Roof Marketing continues to rank us on the first page of Google for hundreds of keywords, sometimes even in front of the manufacturers themselves! These big fish just keep coming!
456 Contractors Interested in the Group
Our brand continues to be quite popular with contractors throughout the nation. With quality resources like our eBook geared towards educating contractors who are interested in switching to commercial roofing and the group connections with experienced contractors willing to help others, it’s no wonder we’ve had so many contractors reach out! And, in case you were wondering, this number is up almost 50% from the prior year!
The Added Credibility Makes a Big Impact
With their endorsement through Choice Roof Contractor Group, John Miller and his team at A-1 Roofing Systems were able to gain the trust needed from a large company that they have been trying to get an appointment with for a long time. The 40,000 square foot roof lead was just one more perk to their endorsed membership this year!
First Female Contractor Joins Up
We are excited to announce that this year we welcomed our first female roofing contractor to our ranks! Her initiative and drive makes her a perfect addition to our group. We appreciate Samantha joining the group, and hope that it will inspire other trail blazing women to join what is currently considered a male dominated industry.
Partnership with Dunn & Bradstreet
In order to continue to offer our contractors the best resources, we have partnered with Dunn & Bradstreet. This new partnership allows us to offer our contractors quality contacts for more than 75% off the retail costs! These resources allow our members to effectively reach out to business owners in their area for a fraction of the cost they could get elsewhere. Direct mail, email campaigns, and cold calling just got even easier for our group!
Strong Gains from Our Preferred Manufacturer
$50 million in sales was reached by a record number of Preferred Contractors as well as others who chose Conklin to protect the roofs they service. Also, as of the last official count, there are currently more than 1,090 who have reserved their seats for the 2019 Conklin National Convention next month. We’re all looking forward to celebrating the manufacturer’s 50th year anniversary and all the success each of us achieved this past year.
Continued Relationship with CoatingsPro Magazine
CoatingsPro Magazine continues to enjoy the relationship and expertise provided by the Choice Roof Contractor Group. As an industry leader sourcing quality content, they trust our group to provide reliable information about the roofing industry. A new article will be featured in their upcoming January edition about the past, present, and future of the coatings industry.
If you are interested in learning more about the group, or about becoming an endorsed member, call us at 800-670-5583 or reach out to us on the contact page. We’d be excited to tell you how to join the ranks of the independent contractors that make up our group!
P.S. If you’re interested in seeing the past five years at a glance, check out our Five-Year Recap blog!