Today, we go over the dynamics of the marketing world for the roofing industry. Marketing. It is one of those words that roof contractors come across all the time. Despite all of the innovations that have come forward in marketing and advertising, nothing beats the power of word-of-mouth referrals. A stellar reputation for honesty, quality […]
Today we build on prior blog posts about energy-efficient buildings and the ENERGY STAR program and its role in qualifying cool roof systems. At present, Americans spend about $40 billion in annual building cooling costs— one-sixth of the electricity generated in the United States each year. One option that has emerged as a way of […]
Today we build on top of our blog post about “The Benefits of Energy-Efficient Buildings”. Cost reduction is a top priority for any business owner or facility manager. With the appearance of energy-efficient building materials in the construction industry, consumer interest has increased in what energy-efficient roofing (or “cool roofs”), among other materials, can do […]
Over time, all roofs experience wear-and-tear or aging. Prolonged exposure to the sun, inclement weather such as heavy rainstorms, leaks forming from water infiltration between seams—these are just a few of the many factors that take their toll on a roof. When problems with a roof arise—even small ones—they demand a prompt response. But the […]
Below, we examine five ways commercial roof contractors can strengthen their roofing marketing for better business promotion. More business promotion means more market exposure, and that means greater chances for “hooking” prospects and leads. Steps for More Effective Roofing Marketing Sign up for Google+ as soon as possible. With roof contractors’ busy schedules, spending time […]
When a building owner has a commercial roof installed or repaired, thereafter it may become the last thing he or she thinks of. But since a commercial roof is one of the most important components of a building—after all, it protects the building’s interior space and contents from harm—it is important to make sure it […]
Today, we cover the tremendous benefits offered by energy-efficient buildings. To examine the benefits of these buildings in a fuller light, it would be best to first review what energy efficiency is exactly. What is Energy Efficiency? According to the Lawrence Berkley National Laboratory, an operational definition of energy efficiency, or “energy-efficient use”, is the […]
With demand for energy-efficient buildings on the rise, many building owners have been turning to energy-efficient roofing. But there are a number of options for energy-conserving roof systems available on today’s market, and two options stand out as an excellent alternative to a black roof—green roofs and white roofs. As to which of these commercial […]
According to industry statistics, there is currently around 60 billion square feet of residential and commercial metal roofing in the United States. With roof contractors adding an additional 2 billion square feet of metal roofing per year, this roofing material has emerged as one of the most popular roofing options in America. But like all […]
Today, we build upon our earlier blog posts about Conklin, taking a close look at Conklin roofing reviews. With so many roofing product brands available on the market, building owners have a great many options as to which they can choose for their roofing protection. Many building owners have found Conklin, the originator of the […]
