Commercial Metal Roofing Prices

If you’re on the lookout for information about commercial metal roofing prices, whether to replace an existing metal roof or for new construction, you’ve come to the right place.

Metal roofing is an incredibly durable roof product, known to last, on average, 40+ years or more before it needs replacing (although ongoing maintenance is required and such quality comes at a cost, of course).

Metal Roof Pricing

metal roof pricingFor 2018, the average cost of a metal roof in the United States can range from about $4 per square foot (installed) all the way up to $13 per square foot. The economy of the area in which you live can, of course, play a part in the final price for your building.

Here is a breakdown of costs for an installed metal roof:

  • Corrugated steel panels range between about $4 to $5.65 per square foot.
  • Metal shingles run between about $7 and $9 per square foot.
  • Stone-coated metal roof tile costs between about $8 and $9 per square foot.
  • Standing seam metal roofing is between about $7 to $13 per square foot.

Again, these are final, installed prices—not just the costs for materials. In addition to the roofing materials, a contractor’s costs can include things like removal of the old roof, if needed; repairing the roof substrate; debris removal; ventilation; flashing; building permits; and more.

As demonstrated, the type of metal roofing you have will play a factor in the final cost. Some of the most common types of metal roofing include:

  • Standing seam metal
  • Corrugated galvanized steel
  • Steel coated with a mixture of zinc, aluminum and silicon
  • Stainless steel
  • Copper
  • Aluminum
  • Painted or stone-coated metal sheets

A Better Alternative to Replacement

metal roof replacement alternativeMany building owners aren’t aware that an outstanding alternative to roof replacement exists, costing much less than roof replacement and greatly extending the life of an existing roof. This solution is called a roof coating, and older metal roofs can be good candidates as long as they are not rusted or corroded to the point that it isn’t safe to walk on them.

There are many incredible benefits to a roof coating system, including but not limited to:

  • Fully restores an existing roof to like-new condition
  • Addresses all leaks and other problems
  • Can add decades to the life of your old roof
  • Significantly less expensive and labor-intensive than roof replacement
  • No expensive roof tear-off and landfill fees
  • ENERGY STAR® certified roofing solution
  • Fully waterproof solution
  • Requires less maintenance and upkeep
  • Can be re-coated later for even greater roof life extension
  • Totally seals your roof from the elements
  • Non-prorated warranties covering total labor and material costs
  • Rated to withstand some of Mother Nature’s worst—even hurricane-force winds!
  • Can lower your roof temperature by as much as 80 degrees
  • Helps cut down on utility costs, possibly paying for itself within 5-7 years in terms of energy savings

If roof coating sounds like an incredible solution, that’s because it is!

Finding a Reliable Roofer

Need a Local Expert?

Our group works together to provide:

  • Larger Base of Knowledge
  • Group-Wide Accountability
  • Set Standards for Service
  • More Peace of Mind
Find Local Pro Enter Zip CodeGo
Among the members of the Choice Roof Contractor Group, a trusted nationwide professional roofers’ association, commercial building owners can find verified roofing contractors serving their area. Members are carefully screened, must be fully insured and licensed and have an exemplary track record, and they are held to group standards of excellence, so you can rest easy that the contractor you hire is held accountable.

When you work with a contractor for a project of any size, we highly recommend continuing that relationship with them for the lifespan of your roof.  A reliable roofing contractor can put together a regular inspection and maintenance program, and help you get the most out of your roof.  

To find a trusted roofing contractor in your area, call the Choice Roof Contractor Group today at (800) 670-5583, or visit the contact page of our website.

 

Exciting Achievements of 2017

Twelve months may not seem like a very long time, but when you have a nationwide group of roofing contractors laser-focused on growing their commercial pipeline, there is a whole lot that can happen!

Although it takes many hours to go through everything that happened, we do a recap every year to remember how big of an impact we’re making across the country. To see how our group did last year, feel free to read the previous recap “Strong 2016 Success Builds Powerful Momentum for 2017”.

Every year just keeps getting bigger and better!

Key Stories and Highlights

Many New Success Stories Added
new-contractor-relationships

The “What Contractors Are Saying” page now has 20 examples of videos, recorded calls or articles featuring contractors across the country that experienced strong commercial growth after joining the group. Highlights include Rufus Hostetler starting at 22 years old and is now full-time in commercial, Andrew Near who closed 14 jobs in his 1st year, and John Miller who went from a struggling contractor to landing an 80,000 sq. ft. job (among other commercial projects) with expectations of doing twice as well next year.

427 Roofing Leads due to Multiple Website Upgrades
workshop

We spent more money on our website than ever before, which is possible because of the expanded budget resulting from successful events and an increased number of endorsed members. Not only are we on a dedicated SSD server, but site-wide improvements led to faster speeds, better messaging, and added features to increase everyone’s success.

Co-Founder Shares Story with Audience of Nearly 1,000
roofing lead

Sam Hostetler, one of the two original co-founders, was invited to share his story to hundreds of people in Branson, MO. If you haven’t heard it before, his framing business was devastated during the great recession of 2008, which nearly took him under. But, after his cousin introduced him to roof coatings and helped him get started in commercial roofing, Sam ended up closing $1.3 million in signed contracts just 18 months after starting his marketing strategy. View the recording yourself here: Convention Recording.

Three Members Independently Host Monthly Trainings
cancun
Andrew Near of Empire Contractors, Amos Byler of CV Roofing Systems, and Sam Hostetler of ECO Commercial Roofing early this year started putting on local hands-on training events at their businesses on the first Saturday of each month. They went all out with life-like mockups of actual roofs and everyone who attended learned a lot. We absolutely love the incentivized mentorship program in place to reward members who help others get into commercial! View pictures: Facebook Gallery.

29 New Contractor Relationships
convention

The size of our group continues to expand! This is good for everyone since it means more experience, greater connections, larger market presence and more contractors to help complete jobs. Nearly all the relationships were made because endorsed members and supported contractors in the group told others about what we’re achieving as a nationwide team.

Workshops Keep Getting Better and Better
tradeshow

Word spread fast from the prior workshops we did! Our January workshop in Cleveland was quickly sold out and we did another one just weeks later in Tyler, TX. There’s simply no other commercial roofing event this comprehensive that is led by successful commercial roofers. There is no better way to receive hands-on training and insider info on sales and marketing than from the ones who are doing it successfully themselves. For more info, visit: Nationwide Workshop & Forum page.

Top Cover Story of CoatingsPro Magazine
director

Over the year’s we’ve enjoyed a fantastic relationship with Stephanie at CoatingsPro Magazine. In the latest edition, co-founder Jonathan Keim’s article was the most prominently featured in the roof coatings supplement released back in October. The article was written to help contractors consider a few important items before accepting work on a large roof. Having the right resources and proper preparation is key to ensure things go well. To read the article visit: October 2017 Digital Magazine.

197 Blogs, 263 Comments, and 1000+ Subscribers
conklin logo
As everyone knows, content is king and so we’ve always made it our core focus! This year we put up lots of new content and the community keeps amazing us with their engagement. Our group literally has hundreds of comments from others on various blogs and now delivers the weekly newsletter to more than 1,000 contractors across the nation. We’re excited to see where some of the new relationships will take us in 2018!

2018 is Expected to be Even Bigger!

We’ve never had so many pages on the first page of Google, so many contractors who further the group cause, or the amount of experience that we do today. At convention in February, we’re going to announce something big that is expected to unlock a new level of opportunity for our members! Stay tuned as we continue to find ways to improve the commercial roofing industry for both contractors and building owners.

If you would like to learn more about joining the group or receiving service for your commercial building, you can reach us at (800) 670-5583 or use our Interactive Member Directory to talk directly to a member.

Contractor Finds Big Success with Help from the ‘BBB for Commercial Roofing’

The old adage says, “There is safety in numbers.” For the endorsed members of the group, however, there is much, much more than that.

For John Miller of A-1 Roofing Systems, belonging to our respected roofing association has provided credibility, support and resources that have made all the difference in his business, helping him evolve from being a struggling roofer just surviving from job to job to doing large commercial projects. Even with the fantastic year he had in 2017, John expects to double his revenue next year.

“The Choice Roof Contractor Group is like a Better Business Bureau for commercial roofing,” John said, “and clients like that.” The peace of mind makes a huge difference and building owners also value the knowledge resources of the group that back every project.

A Foot in the Door

commercial roofing postJohn was one of the earliest members to join Choice Roof Contractor Group. Prior to belonging to the group, he was struggling to gain traction in commercial roofing and to make ends meet, getting only small jobs for small buildings in a small town. He ended up taking some residential roofing work just to help generate cash flow.

“You were always busy, but it seemed like the profit margins weren’t nearly big enough,” he said. “There was a lot of hustle. There was a lot of fast-paced activity and not enough leftover time.”

For John, joining the Choice Roof Contractor Group made all the difference. It was through the group that he got the breakthrough opportunity that marked the start of his success in commercial roofing.

John had previously cold-called a branch of a large national company but without success. A couple of months later, however, that same company contacted this website looking for a price quote on an 80,000-square-foot roofing job, and John ended up getting the request. That job was his big break.

“They trusted us because of our affiliation with Choice Roof Contractor Group,” he said.

The group’s credibility, accountability and commitment to excellence helped get a foot in the door with a major client. Many other roofing contractors have also gained solid footing doing commercial work and landing big jobs they wouldn’t otherwise have gotten.

 “That would not have happened without the Choice Roof Contractor Group,” John said.

Another benefit of group membership is that quote requests received through the group are quality, prequalified leads. The customer gets to see what the group is about and what its members offer as a nationwide team.

“I get quite a few leads from the group,” John said.

 “Choice Roof Contractor Group is regularly at the top if you start Googling commercial roofing keywords,” he added.

Advice for Success

successWhile prequalified leads, respected training, group credibility, shared knowledge and the other many benefits of membership can be game-changers for a roofing contractor, John advises that it is up to the individual to become successful.

“If you want to succeed in business, your focus has to be on servicing your customers rather than just seeing what you can get,” he said.

John said he was initially intimated by the commercial roofing market because of the largeness of the projects. He had to work on personal development, finding confidence, learning how those in the business world think and operate, and how to “speak the same language” to show business owners that they could trust him.

“I had to learn the skills and the mindset to learn how to perform in that market,” he said.

When meeting with a prospective client, John said, it’s a mistake to “sell yourself” and tell them everything you can do for them. Instead, he leads out by questioning a client and truly listening—finding out what they need, what their past experience has been with roofers, and how he can help them. He asks to take a tour of the facility so he can see where the issues are, and then after looking at the roof he generally proposes two or three options that he feels will best fit what the building owner needs.

Above all, benefiting the customer and truly providing service should always be a roofer’s aim.

“It’s so fun once you’ve learned your communication skills with your customers,” John said. “You can sell a couple hundred-thousand dollars in sales very quickly just because they sense that you’re servicing them. They don’t feel like you’re just taking money.”

Passing the Torch

sonJohn has certainly seen success since joining the Choice Roof Contractor Group. He foresees bringing in millions of dollars in revenue in the coming years. He counts himself blessed that instead of being out in the cold working just to make it through, he is now able to strategically use the winter months to prepare for next season and to line up spring jobs.

John’s five-year plan is to pass on his business to his oldest son, who is now 16 and whose ambition is to go into roofing like his dad.

“He loves what we do, and he has a passion for that,” John said.

Once the torch has been passed from father to son, John wants to become a consultant and a coach for roofing businesses—something Conklin, our preferred manufacturer, will pay him to do.

“It’s a mentorship program that is unequalled anywhere in the industry,” he said.

Because the manufacturer places high value on ensuring its contractors are properly trained, John can enjoy the experience of working with other roofers and helping them succeed. He will be able to do this at no cost to the contractors, as Conklin will use sales commissions to pay him for the mentorship instead of a traditional sales representative (a program that has been in place since the company entered the market in 1977).

Sweet Success

flat roof repair needBecause A-1 Roofing Systems achieved a large sales volume this year, John earned a free trip to Cancun, Mexico, through Conklin—a vacation he and his family recently returned from. This is yet another achievement he said would never have happened without the group.

“We ended up taking our whole family,” John said. “We’ve got seven kids, and we took the whole family down. We’d never, ever been to a beach anywhere in the world.”

He said a factor that made the vacation even better was there were about a hundred other Conklin families there, enjoying a similar reward for their sales success.

“You start keeping company with people who are used to success in what they’re pursuing, and that, in itself, is a big boost in continued success down the road,” John said.

John and the Rest of the Group Can Help You Succeed!

John emphasized the unique and tremendous benefits Choice Roof Contractor Group offers to roofing contractors like him.

“If you want to change your lifestyle and you have a commitment to stick to it until you succeed, we have something to offer here,” he said. “There’s no other group out there that offers what we do.”

For roofing contractors throughout the United States, CRCG provides numerous perks, including:

  • Offsite and onsite assistance from veteran roofing contractors
  • Commercial roofing marketing strategies
  • Our popular roofing lead generation program after qualification
  • Helpful support from strategic partners and suppliers
  • Additional credibility due to our nationwide reputation for excellence
  • Professional commercial roofing training
  • Discounted pricing on energy-efficient, long-lasting roofing products
  • Job referral opportunities through connections in our network
  • And much more!

If you’re interested in learning more about how your roofing business can benefit from Choice Roof Contractor Group membership, give John a call at (608) 487-1500. He would also be glad to share details regarding how he has been able to grow his business so quickly.

Commercial Flat Roof Repair Solutions

flat roof repair needFlat roofs are prone to a common set of problems, any of which will require flat roof repair solutions administered by an expert commercial roofer.

Any roof repair work performed by a knowledgeable roofing technician will first be preceded by an in-depth inspection of your roof asset, during which the roof contractor will identify all problems and trouble areas on your roof. Once the condition of your roof and any damage have been assessed, a roofer can identify the appropriate courses of action and needed repair solutions to correct existing problems.

Flat Roof Trouble Signs

There are many indicators that a trained roofer will look for to identify flat roof issues, including:

  • The presence of debris on the roof
  • Ponding water, or water that remains on a roof for longer than 48 hours
  • Visible signs of drainage problems
  • Exterior building damage that has resulted from roof leaks
  • Structural roof deformation
  • Evidence of leaking on interior ceiling tiles and drywall
  • Visual signs of buckling on the roof
  • Presence of holes, punctures, cracks, curling, blisters, etc.
  • And more

Flat Roof Repair Options

commercial flat roof coatingSome common repair solutions administered to flat roofs to address problems include replacing metal flashing, caulking protrusions and repairing seams. One of the best roofing solutions available in the industry is a roof coating, which can effectively address all of a roof’s problems and add years to the life of a flat roof. This is the choice is a viable option approximately 80% of the time (if the roof’s condition is too far deteriorated, full replacement will be required).

Roofing companies belonging to the Choice Roof Contractor Group (CRCG) specialize in Conklin roof coating systems, which have proven to be some of the best roofing solutions in the industry. Conklin coating systems offer a variety of prime benefits, including:

  • ENERGY STAR® certification
  • Available class A fire resistance on both combustible and noncombustible roof decks
  • Up to Class 4 hail protection and certified resistance to hurricane-force winds
  • Up to 85 percent solar reflectivity, helping reduce cooling costs
  • Up to 18 years of non-prorated warranty coverage, covering both materials and labor
  • Coating forms a fully adhered, seamless, waterproof membrane
  • Product expands and contracts with changing temperatures
  • Fully restores an existing roof to like-new condition
  • Incredible flexibility, offering ongoing resistance to bubbling, cracking, chipping and other forms of roof damage
  • Roof can be recoated years in the future for even greater life extension
  • And more!

Find a Choice Roof Contractor Near You

Need a Local Expert?

Our group works together to provide:

  • Larger Base of Knowledge
  • Group-Wide Accountability
  • Set Standards for Service
  • More Peace of Mind
Find Local Pro Enter Zip CodeGo
It can be stressful and difficult to find a reliable roofing contractor. Fortunately, within the membership ranks of the Choice Roof Contractor Group, building owners can easily find verified roofing contractors throughout the United States!

Prior to successfully joining CRCG as endorsed members, contractors must meet requirements, including possessing full licensure and insurance, maintaining good track records with their customers, and signing a membership agreement stating they will maintain the highest standards in the industry.

You can rest easy knowing that you have a Choice Roof Contractor on your side!

To find a Choice Roof Contractor in your area, give our association a call today at (800) 670-5583.

 

Reputable Commercial Roofing Services

commercial roofing servicesHiring a commercial roofer can be a real crapshoot, unfortunately. There are many scammers out there looking to make a quick buck at a building owner’s expense. There are also many inexperienced roofers who claim to have expertise but aren’t knowledgeable about commercial roofing and, therefore, don’t perform the work correctly. Having work performed by either type of roofer almost always leads to huge problems down the road. By the time the issues begin to rear their heads, however, a scammer or an amateur will likely be long gone, leaving the building owner with no recourse.

When you’re looking for reputable commercial roofing services, wouldn’t it be nice if there was a roster of verified, tried-and-true companies with a knowledgebase that you know you can trust? Well, it just so happens there is. But more about that later.

Choosing a Reliable Roofer

When you’re shopping for a roofing company, the answers to these key questions will help you determine if you are picking a reliable one:

  • Does the company have a good track record with local customers?
  • Are the company’s online reviews positive ones?
  • Is the company properly licensed and insured?
  • Are the company’s technicians professionally trained?
  • Does the company belong to and have endorsements from reputable industry associations?
  • Does the company use good safety practices?
  • Is the company certified by the manufacturer that makes its roofing products?
  • Does the company offer non-prorated warranties?

 If you think finding a roofer that meets such stringent criteria is impossible, keep reading!

An Entire Directory of Reputable Roofers

You can find a reliable roofing company right in your area that has a stellar reputation and guarantees you can trust. How? Through the Choice Roof Contractor Group, a nationwide association that consists of some of the best roofers in the United States.

Need a Local Expert?

Our group works together to provide:

  • Larger Base of Knowledge
  • Group-Wide Accountability
  • Set Standards for Service
  • More Peace of Mind
Find Local Pro Enter Zip CodeGo
Choice Roof Contractor Group is a by-invitation-only group. In order to gain admission, prospective members must be sponsored by someone already in the group. Contractors wishing to join the group as endorsed members must also satisfy strict requirements, including:

  • Possessing adequate insurance
  • Having an excellent online track record with customers
  • Providing references from past commercial roofing clients
  • Having a commitment to providing top-quality service
  • And more

What’s more, members of the group are among the best in the nation. So what are you waiting for?  

Find an Expert Near You!

When you’re looking for a roofing contractor, you don’t need to randomly pick someone to do the job.

Give the Choice Roof Contractor Group a call today, (800) 670-5583, or visit the contact page of our website to find an expert, dependable roofer in your area!

 

Denied Insurance Claims – Commercial Roofing

If your roof has been damaged in a storm or other event, the natural course of action is to contact your insurance company to have the damage dealt with. But if an unfairly denied insurance claim has become a barrier between you and getting the commercial roofing repairs needed, you may feel at a loss regarding what can be done.

Insurance Claims Help When You Need It Most

denied claimMost insurance companies are good about dealing fairly when a claim is made, but there are always those occasions when a claims adjuster is unreasonable, a claim is handled unjustly, or a customer has been underpaid for the roofing work they need. When such an occasion arises, you can turn to the Choice Roof Contractor Group for expert help in getting the insurance claim payout you need and deserve.

We have a great relationship with the trusted team at Voss Law Firm, a highly rated firm that specializes in insurance cases. The team travels on a national and international basis to litigate many different types of cases and operates with the highest ethical principles. The firm’s founding member has been recognized in national and local publications such as Forbes, Inc. 500, The Legal News, Texas Monthly, Houston Press and H Texas. Notably, he also attained a high degree of peer recognition and achievement with recognition as a Texas Super Lawyer.

Together, Choice Roof Contractor Group and Voss Law Firm will work with you on your delayed or underpaid insurance claim case.

Protection from Scammers

commercial-roofing-contractorsIn addition to offering expert help with insurance claims via this key relationship, Choice Roof Contractor Group also provides access to a network of trusted roofing professionals in order to help safeguard you never become the victim of a roofing scam.

The Choice Roof Contractor Group is a nationwide association of trusted roofers that serve customers throughout the United States. The roofing contractors that belong to our group are among the top in the industry.

Too many individuals and businesses have been burned by inexperienced roofers or outright scammers who promise one thing but deliver another. They install a roof or perform repairs but don’t do the work correctly or to code. Not long down the road, when roofing problems begin to surface due to this shoddy workmanship, the roofer who did the job is often long gone, leaving the building owner or homeowner to deal with the aftermath (and usually an even higher bill to get things done right).

When you work with one of the many group members of the group, however, you can have the peace of mind that comes from our group-wide accountability model.

Combining Claims Assistance with Commercial Roofing Experts

Need Help?

Request On-site Evaluation

For help with denied insurance claims and roof restoration, call us at (800) 670-5583 or visit the contact page. Together with Voss Law Firm, we’ll help you anyway we can to restore your commercial property. 

We look forward to the opportunity to get your roof and facility back on the right track.

You won’t have to worry when you have the Voss Law Firm and Choice Roof Contractors on your side.

 

Ponding Water on the Roof Leads to Roof Damage

There are many factors that can lead to problems on your commercial roof. One of the most common is one you may not have thought about. Did you know that ponded water on your commercial roof can lead to significant roof damage? Even if there are no leaks?

Water: One of the Greatest Enemies of Flat Roofs

flat-roof-ponding-waterFlat roofs are one of most common types for commercial buildings. Strictly speaking, flat roofs aren’t actually “flat” but have only a very slight pitch. Because they aren’t as pitched as other roof types, they don’t drain as efficiently, and this can lead to the problem of ponding water.

Ponding water is what we call water that accumulates on a roof and remains there for 48 hours or longer.

When ponding water develops, many problems can ensue, including:

  • Accelerated erosion and deterioration of the membrane surface
  • Premature roof system failure
  • Decrease in insulation’s thermal resistance as it’s compacted
  • Damage to roof deck
  • Potential further damage to building interior
  • Unwanted vegetation and algae growth
  • Accumulation of contaminants

Preventing ponding water is a matter of proper roof design and installation in the first place as well as proactive maintenance over the life of the roof. Fundamentally, it all boils down to having the services of a knowledgeable, dependable roofing contractor.

Getting the Job Done Right

Need a Local Expert?

Our group works together to provide:

  • Larger Base of Knowledge
  • Group-Wide Accountability
  • Set Standards for Service
  • More Peace of Mind
Find Local Pro Enter Zip CodeGo
No matter what kind of roof you have, finding a good roofer to maintain it is crucial. Finding a good roofer, however, isn’t always easy. That’s where the Choice Roof Contractor Group comes in.

Choice Roof Contractor Group is a trusted association of professional roofing contractors located throughout the United States. Our members have proven themselves to the group, must maintain excellent track records, received professional training, have verified insurance coverage, and more.

When you work with an endorsed member, you have other advantages, too. For instance, there is virtually no roofing problem one of our associates can’t tackle with expertise, because our members openly consult with one another and share information. If a Choice Roof Contractor comes across a particularly perplexing roofing problem he or she hasn’t seen before, the member simply reaches out to the group to see who has encountered a similar problem in the past and can give advice regarding the best course of action. No more guessing!

Work with the Best

To find an endorsed Choice Roof Contractor offering services in your area, call (800) 670-5583 or visit the contact page.

Choosing the Best Commercial Roofing Contractor

Your commercial roof is not only a vital component of your building, it represents a huge financial investment; not just anyone should be hired to work on it. You may feel at a loss regarding where to start and what to look for when it comes to choosing the best commercial roofing contractor. We’re here to help you through the process.

Separating the Wheat from the Chaff

best-commercial-roofing-contractor-comparisonThere are a lot of roofing contractors out there, no doubt about it. When you own or manage a commercial building, part of your job is finding one that is reliable and properly qualified.

Choosing an inexperienced contractor to work on your commercial roof can have huge repercussions. If you hire a roofer who mainly works on residential roofs, for instance, you could be in trouble straight out of the gate, because servicing a commercial roof is an entirely different ballgame and requires specialized knowledge and experience that a full-time residential roofer on his own simply doesn’t have.

Hiring a roofer who doesn’t have a very long history of working in your area is also a risky proposition, as their staying power is unproven. If your $50,000+ roof fails two years down the road, that contractor may be long gone—and you may be left in the lurch.

Letting an inexperienced person do work on your roof almost always leads to problems down the road. What’s more, hiring an inexperienced contractor can cause your roof warranty to be invalidated. No matter how you look at it, it’s a bad idea to hire anyone but a licensed, experienced, tried-and-true professional.

Important Questions to Ask

When shopping among roofing companies, the following are some questions you should always find the answers to before shaking hands and saying, “You’re hired”:

  • Are they fully licensed and insured?
  • Do they have adequate experience working on commercial roofs specifically?
  • How long have they been in business?
  • What is their reputation with local customers?
  • Are they certified by their product manufacturers?
  • Do they guarantee their work in writing with the ability to back it up?
  • Do they offer non-prorated warranties you can trust?
  • Do they belong to and have endorsements from reputable industry associations?

If any one of the answers to these important questions turn out to be unfavorable, it’s probably best to say “pass” and continue your search until you find a roofing company that does meet this criteria.

A Directory of Experts

Wouldn’t it be nice if you could just snap your fingers and a listing of pre-verified roofing contractors in your area would suddenly appear? As it happens, there is such a resource that will point you to verified roofing experts near you—and all you have to do is call or click to meet one of them in person.

Through the Choice Roof Contractor Group, a trusted nationwide roofing association, you can search among commercial roofing experts that operate in your specific area. Our membership represents some of the very best roofers in the business.

Our dedicated contractor members provide full-service roofing solutions for clients throughout the nation.  If you’re interested in working with a contractor in your local area, reach out to us at your earliest convenience and we will pair you with a local contractor that you can trust.

The Choice Roof Difference

Need the best contractor?

Our group works together to provide:

  • Larger Base of Knowledge
  • Group-Wide Accountability
  • Set Standards for Service
  • More Peace of Mind
Find local pro Enter Zip CodeGo
There’s a lot more to this group than just verification and group-wide accountability. Once a contractor joins, they have access to invaluable resources including professional training and a huge pool of experts to get advice from when they encounter particularly problematic roofing issues. No single contractor or commercial roofing company on their own knows everything, which is why bringing centuries of experience together in this group is so powerful.

When you partner with an endorsed member, you’re partnering with a nationwide team!

To find an endorsed roofing contractor in your area, call (800) 670-5583 or visit the contact page.

 

How to Get More Calls and Appointments for Commercial Roofs

commercial roofsYou may be the best, most honest roofing contractor that ever picked up a hammer, but if you aren’t effectively getting your message out to potential customers your business will not thrive.

Like most roofing company owners, you may be puzzling over how to get more calls and appointments for commercial roofs. Marketing and advertising are, of course, key tools—but how you market and advertise your business is the make-or-break factor in whether or not you will be successful.

Making Your Marketing Count

When it comes to marketing and advertising, perspective is reality.

When starting a lead generation campaign, initial objections must be overcome before someone will pick up the phone and call you. No matter where a lead comes from—be it social media, a Web search, direct mail marketing, etc.—the person you’re targeting must believe certain things about your company before they will act on the advertisement:

  1. They must believe your business is creditable.
  2. They must believe your message is true.
  3. They must believe you are capable of solving their problem.

Three things must be included in your advertisements in order to thwart these objections:

  1. Make a Clear Claim: Claim that you are able to solve their problem.
  2. Offer Proof: Supply proof to support your claim through testimonials, case studies, etc.
  3. Show Clear Benefits: Explain the benefits of what you do and how it can solve the challenges your prospect is facing.

Keys to Effective Roofing Advertisements

commercial roofing marketingThe average Joe or Jane doesn’t understand the technicalities of roofing—all they want is someone who can solve their problems. Effective advertising can help convince prospective customers that you are that person.

Support Your Claim: Deceptive individuals like here-today-gone-tomorrow contractors have given roofers a bad name. Making a clear claim in your advertising and then supporting that claim will help establish that you are not such an individual and that your business is, indeed, reputable. The following are some ways to support the claim that you are the right choice:

  • Testimonials: Testimonials are an important part of supporting your message—positive affirmation from customers you have successfully served in the past. While written testimonials have value and should be included, video testimonials are more effective, as written testimonials are more easily faked. For a video testimonial, the formula of “StaràStoryàSolution” should be followed. The star is your satisfied customer; the story is the problem they faced before you came into the picture; the solution is what you did to resolve their problem.
  • Case Studies: A case study is kind of like a testimonial on steroids, demonstrating the services you have rendered as a roofing company. An effective case study will include a brief history of a company or client you worked with, the challenge that entity faced before meeting you, details about the solutions you provided and how they were carried out, and the successful results of your efforts documented with video and/or images.
  • Internet Reviews: When a potential customer initially hears about your business or interacts with you, the first thing they will likely do is jump on the Internet to research your company. Studies show that more than 90 percent of consumers are influenced by online reviews—a statistic not to be lightly dismissed. Encourage your satisfied customers to review your business on reputable websites by offering a gift card, and make it as easy as possible for them to do that by emailing them a link to the online review form, for example. Something else you can do is post social media-based reviews on the landing pages of your website, as they are more difficult to fake and, therefore, a credible review source.
  • Videotaped Commercials: Studies show that video tends to influence and convert more effectively than the written word. The strategic use of videoed commercials for your company can be hugely effective in demonstrating your company’s credibility and in boosting a marketing campaign’s conversion rates.
  • Real Images: Including real photographs of your company and employees—showing them working with a local charity, smiling inside your office, working on a roof with recognizable local landmarks visible, etc.—firmly establishes that you are a real business working in the target customer’s area. It also gives prospective clients a good impression about your company and a feeling of connectedness with your business.
  • Associations and Certifications: In roofing, as with most things, clients want to know the company they’re working with is legitimate and has expertise. A good way of showing this is through displaying proof of certifications and memberships in creditable industry organizations. HAAG certification or a high rating with the Better Business Bureau, for instance, prominently displayed on your website and advertising materials, can go a long way in reassuring your customers that you have the knowhow to take care of their roofing needs. Evidence of membership in trusted industry associations like NRCA and the Choice Roof Contractor Group are also solid testaments to your reliability as a roofing company.

Built-in Credibility, Tools and Resources

Belonging to a nationwide organization like the Choice Roof Contractor Group gives roofing contractors access to many of the elements they need to wage an effective lead-generation campaign.

Choice Roof Contractor Group is a reputable roofing organization composed of members located throughout the United States. Our endorsed members meet strict criteria in order to be named among our ranks, ensuring that everyone associated with the group will represent some of the very best and most reliable roofing professionals our nation has to offer.

For members of the group, the benefits are many, including:

  • Existing testimonials
  • Powerful case studies
  • Lead sharing
  • Proven marketing ideas
  • Franchise connections
  • Inside knowledge
  • Complete training
  • Ongoing group support

Learn More about Joining

For details about Choice Roof Contractor Group and how this highly trusted association can help you grow your business, call (800) 670-5583 to speak to one of our members or visit the contact page.

OSHA Commercial Roofing Regulations

osha commercial roofing contractorThe Occupational Safety and Health Administration (OSHA) oversees and regulates safety-related matters for employees within the United States workforce. In terms of OSHA commercial roofing regulations, there are both mandates and guidelines offered by OSHA relative to safe practices within the roofing industry.

Just as with other legal matters in the U.S, OSHA should be taken seriously because ignoring them can have serious consequences. Roofing employers are responsible to familiarize themselves with applicable OSHA standards and ensure their workers and worksites are in compliance with them at all times. Failure to do this can result in hefty penalties for companies—and serious injury or death for workers.

A Breakdown of OSHA Roofing Guidelines

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    As previously stated, OSHA requires certain practices for roofing companies and merely advocates others. Primary OSHA guidelines relating to the roofing industry include:

    • Fall Protection: It is an OSHA requirement that workers who are exposed to the risk of falling 6 feet or more—if protections are not in place along the edges of the surface they are on—must have fall protection. Such fall protection equipment must be in good working order and properly set up.
    • Fall Protection Training: Employers must also provide training relative to fall protection for all workers who might be exposed to a fall hazard. Workers must additionally be retrained if prior training has become obsolete, whether due to alterations in work conditions or changes to the fall protection equipment itself. Employers must further certify and properly document that this training has been completed.
    • Roof Holes: Another facet of fall protection relates to roof holes, including skylights, that are 6 feet or more from the ground or the next level of a building. The coverings over such holes are not typically sturdy enough to hold the weight of a person. Such holes and their attendant coverings should be appropriately covered and guarded to prevent falls.
    • Surface Safety: An employer is accountable for making sure a roof has enough structural integrity to support workers before the workers are permitted to walk on the roof. Roof surfaces should also be inspected for slip hazards that may be present due to water, snow, ice or other causes.
    • Weather: Weather conditions should be monitored by an employer, and the employer should consider suspending roofing work in the event of unsafe weather conditions. Examples of hazardous weather conditions include high winds; rain and snow, which can make surfaces slippery; and extreme cold that can cause workers to become clumsy due to numbed hands and feet.
    • Impalement: Any impalement hazard located on the ground beneath roof edges or other places workers could fall from should be removed or secured.
    • Location of Materials: For workers performing carpentry work on a roof, OSHA stipulates their work-related materials should be kept “conveniently close” to them. In the cases of other kinds of roofing work, materials cannot be kept less than 6 feet from the roof’s edge.

    Regarding work-related matters for which OSHA has not put specific standards in place, an employer is responsible to adhere to the mandates of the Occupational Safety and Health Act’s general duty clause. This clause states that employers must provide “a place of employment which is free from recognized hazards that are causing or are likely to cause death or serious physical harm to his employees” (www.osha.gov/pls/oshaweb/owadisp.show_document?p_id=3359&p_table=OSHACT).

    Safety-Related Support

    Within the Choice Roof Contractor Group, we care deeply about the safety of our member companies and their employees. We strongly advocate that our members and their workers obtain OSHA training and stay current on OSHA guidelines. We also encourage open dialog within the group regarding how members are efficiently keeping their crews safe on a day-to-day basis.

    The subject of safety is one we cover during the private dinner we host for our members at Conklin’s MR roof systems training. For more information, visit Commercial Roof Training with Support & Knowledge from Successful Contractors.

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    10 Complete Steps Developed by Members

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